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Gift cards and loyalty programs that bring customers back

Sell gift cards and reward repeat customers, with occasion campaigns and redemption tracked on each customer record.

Gift cards bring in new customers through people who already like your business, and loyalty rewards give regular customers a reason to return. Where these features are available for your subscription, country, and payment provider, Veliora prepares your gift-card products and loyalty rules, connects them to your website and payments, and sets up the campaigns that promote them before important dates.

See it set up for you
Gift card · Glow Salon$50For Maya, from Sam · Happy birthday
Balance$20$30 used on Mar 12 · saved on Maya’s record
The problem

Repeat business that depends on memory

Without a system, gift cards are paper vouchers that are hard to track, loyalty is a stamp card customers lose, and nobody remembers to promote gift cards before the holidays. Revenue that could arrive early in the season is missed, and the business cannot see who its most loyal customers are.

Loyalty rewards

Every visit fills a stamp

Customers earn rewards for repeat visits, and the team sees the progress on their record.

Café card · Leo Kim8 of 10
☕
2 more for a free drink
What it includes

What Gift Cards & Loyalty Programs includes

01

Digital gift cards

Sell gift cards online for holidays, birthdays, and thank-you gifts. The buyer pays online, the recipient receives the card by email, and your team redeems it against your services or products.

  • Fixed or custom amounts, as you decide
  • Card delivered by email to the recipient
  • Balance and redemption tracked on the record
02

Loyalty rewards

Reward repeat visits or purchases with points or offers that you define, so regular customers have a clear reason to come back.

  • Rules you choose, such as a reward after a number of visits
  • Reward progress visible to your team
03

Occasion campaigns

Promote gift cards before key dates, such as Mother's Day or the holidays, to customers who agreed to receive marketing messages.

  • Email, SMS, or WhatsApp where consent exists
  • Reminder before the date
04

Customer insight

See who buys gift cards, who redeems them, and which customers visit most, and use that to plan offers.

Occasion campaigns

Be ready before every busy season

Gift card and offer campaigns go out ahead of the occasions that matter for your business.

Occasions this yearPlanned
Feb 1Valentine’s
Apr 28Mother’s Day
MonthlyBirthdays
Nov 20Holiday gifts
Real situations

Real situations it handles

A salon before Mother's Day

Two weeks before Mother's Day, an email and a WhatsApp message go to opted-in clients with a link to buy a gift card. Buyers pay online, the recipient gets the card by email, and when she books, the front desk redeems the balance from her record.

A café loyalty programme

Every visit adds to a customer's progress, and after the number of visits the café chose, the customer receives a free drink offer by text, with an expiry date that brings them back sooner.

A spa thank-you gift

A company buys twenty gift cards for its employees. The spa sends them in one order and sees later which recipients redeemed and rebooked.

Setup

How it works

  1. 01

    Agree the offer

    We decide with you the gift-card amounts, loyalty rule, expiry policy, and how redemption works at the counter.

  2. 02

    Connect payments

    We connect your payment provider once its account is approved, so gift cards can be sold online.

  3. 03

    Build and place

    We prepare the gift-card products and loyalty rules and add the purchase link to your website.

  4. 04

    Promote and train

    We set up the occasion campaigns and show your team how to redeem cards and check balances.

The Veliora team prepares

  • Gift-card products and amounts
  • Loyalty rules and reward messages
  • Purchase link on your website
  • Occasion campaigns for opted-in customers
  • Team training on redemption

Your team manages

  • The offer, amounts, and expiry policy
  • Redeeming cards and rewards at the counter
  • Approving campaign dates

Good to know: Gift-card and loyalty availability depends on your subscription, country, and payment provider. Gift-card expiry and fee rules vary by province and state.

FAQ

Frequently asked questions

Is it available in my country?

Availability depends on your subscription, country, and payment provider. We confirm it during our consultation before it is part of your proposal.

Do I need a payment provider?

Yes, to sell gift cards online. Payment providers charge their own processing fees.

Can gift cards expire?

You set the policy, and it must follow the gift-card rules in your province or state. Check them with your adviser.

Can customers check their balance?

Your team can see the balance on the customer record and tell the customer.

Can a loyalty reward be used with a gift card?

That is your policy. We set up the rules you choose.

See Gift Cards & Loyalty Programs set up for your business

Tell us how your business works today. We show you how Veliora would be prepared for you, which parts are included in your subscription, and what usage fees, if any, apply.

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